youtopia Bar & Lounge

About The Project:

Youtopia is a lounge designed with you in mind. After a long week of work, stress or school, come to Youtopia and let your worries go. Celebrate YOU at Youtopia.

The Challenge:

Typically, bars or lounges are set in dim lighting, they exclude flashy imagery, and focus only on the drinks, not the experience. This does not create an inviting atmosphere.

The Solution:

With a clever twist on branding, a bright and fun poster campaign, and website, we have created a brand that welcomes and encourages people to have fun, relax, and celebrate life.

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