Crystal Crest Awards

About The Project:

Every year, Weber State University holds the annual Crystal Crest Awards ceremony to highlight the faculty and students of the year. This night is similar to the Academy Awards.

The Challenge:

The ceremony is not well known, due to the lack of marketing and advertisement. The university wants to branch out and include as many people as possible, and our new branding will help make this happen.

The Solution:

A new brand identity, a poster campaign, and large banners were created to expand recognition. This allows for greater participation, university involvement, and school spirit.

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